Marlboro Beyond Projection Mapping

THIS PROJECT WAS ESPECIALLY FULFILLED FOR THE “MARLBORO BEYOND” PRODUCT LAUNCH IN BULGARIA. SINCE THESE PARTICULAR TYPE OF CIGARETTES HAD A BUBBLE FULL OF MINT HIDDEN IN THE FILTER, THE WHOLE
CONCEPT OF THE PROJECTION MAPPING WAS DESIGNED IN SPHERICAL SHAPES. THERE WAS A SPECIAL 3D PROJECTION MAPPING ON FOUR SPHERES, AND ONCE THEY OPENED, THE AUDIENCE WAS SURPRISED TO SEE THAT THEY
CONTAINED A DJ AND THREE DANCERS. THE SHOW EVOLVED IN AN INTERACTIVE DANCE, WHERE BODY GRACE AND MOTION GRAPHICS COMPLETED EACH OTHER, IMPLYING THAT YOU CAN CHANGE THE WORLD AROUND YOU BY
SIMPLY CRUSHING THE BUBBLE.

Stage Projection Mapping and Interactive Projection Mapping show with Dancers ( The Center)

Location: Sofia